Rod Liddle
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IT WAS a mild surprise that when he was eventually released from the police station last week, the dishevelled and deeply apologetic George Michael didn’t announce he had accepted the post of manager of Newcastle United. Hell, the Toon could do worse - and at least the crack cocaine would be handy.
George may know nothing about football - but he is at least used to continual public humiliation and the perpetual requirement to say: “Things are going to be much better from now on, believe me.” Instead of the singer, though, the delightful chairman Mike Ashley decided the post of manager of his club would be best served by someone with a heart condition. Are we joking here? No, we’re Joe Kinnear.
Even before the rest of the country had stopped rolling about the floor, Joe had added another layer of confusion to the fabulous study in chaos theory that is Newcastle United. He would be there until the end of October, he said, at which point Kevin Keegan and Alan Shearer would take over, a dream ticket. Who told him this? Ashley? Lewis Carroll? Is there anyone in Newcastle stupid enough to think that Keegan - having baulked at working beneath Dennis Wise - would come back to cede 50% of his power to the likes of Alan Shearer? And had anyone asked Shearer? It seems not - he responded by saying that he was “in the dark” about such a plan and that he “would have to be mad” to go to St James’ Park.
Meanwhile, there’s the “Nigerian consortium” one assumes Ashley heard about via an email out of Lagos that promised someone’s uncle had just won five hundred grand on the lottery and would Mike be interested in having some. Or perhaps it’s all fine and dandy and Newcastle will soon be playing exhibition matches in downtown Abuja. You would not bet against it. With Newcastle, you would not put your money on anything, other than the certainty of them winning nothing whatsoever for the 40th season in succession.
The irony is that Newcastle United may at last have found a manager suited to both the club and its predicament. That nobody else would touch the job with a barge pole should not detract from the suitability of Kinnear’s appointment. A substantial proportion of the blame for the running Geordie joke is their own Geordie supporters, for whom no manager is remotely good enough. That’s why Kinnear has been given the job only until the end of October, so that the new board can be given a chance to deliver someone befitting Newcastle’s status as the “biggest football club in the world” - Barack Obama, maybe (who will most likely be out of work by then in any case), or the disinterred corpse of Jackie Milburn.
So, with great hoo-ha, the Newcastle board continually try and placate their meat-headed supporters with a succession of expensively acquired big names for whom the weight of great expectations simply proves too heavy. There is a good case for saying that Newcastle’s most successful manager in recent years was the unassuming Glenn Roeder - but he wasn’t “big” enough, was he? So once he’d done the dirty work of rescuing them from what seemed almost certain relegation, he was given the push. I remember the howls of outrage from Geordieland when I suggested Roeder would not be long at St James’ Park: two months later, he was out. Big names brought in - Dalglish, Gullit, poor Sam Allardyce (who thought one could ever say that); none of them, not even Sir Bobby Robson, quite matched up to the image Newcastle United’s supporters have of their club, a magnificent delusion shared by nobody else on earth. Only Keegan or Shearer will really do - although there is little evidence that either of these men, fine though they may be, would be any better than those who have preceded them.
Kinnear’s record, incidentally, is pretty good. He excelled at small clubs - Wimbledon and Luton Town - who do not think too highly of themselves, and he did even better, you might argue, at Nottingham Forest, where the fans still hanker after an earlier, glorious era (although without quite the same barking psychosis that afflicts the majority of the Gallowgate). He is renowned as a motivator of players, which is precisely what Newcastle need right now, the players having been left demoralised and confused. None of them seem particularly happy to have Joe arrive, but then you might argue that they have an inflated sense of their own worth, too. And if Newcastle wish to persist with the ham-fisted “continental” approach of having a coach to whip the team into shape while a small gimlet-eyed goblin is charged with the task of bringing in untried and unheard-of players, then motivation is about all that is required of Kinnear.
If Newcastle United had even the slenderest vestiges of humility or the proper realisation of their predicament, Kinnear would have been given the job on an indefinite basis. But of course they do not and the circus will therefore continue, giving enormous entertainment to everyone south of Chester-le-Street.

Rod Liddle is the most controversial commentator on sport in the British media. Previously the editor of BBC Radio 4’s Today programme and now a columnist with The Spectator, he brings an often outrageous and always provocative fan's view to The Sunday Times every week
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The only thing funnier than watching Spurs this year is watching Newcastle. How great it'll be if they both get relegated this season. Any chance of Man U taking the third spot in the Championship? No? I guess that would be just too good to be true.
M smith, Bangkok, Thailand
George Michael for Toon? Well, they are going down the toilet and that's where he can often be found - allegedly. So, good match up
clifric, Hua Hin, Thailand
I've been to St James Park its a great stadium met SBR in the lift great man - please support his cancer charity Google it - I cant understand how Ashley has got it so wrong he's a successful business man same as the other major clubs. Once sold Newcastle will be top 6 not sure about top 4 though.
steve, london, uk
Disappointingly trite and cliched article. Offensive and without wit or substance. Crass and offensive - "the disinterred corpse of Jackie Milburn"? Very poor taste...
Mark , Billingham, UK
Geordies are unemployed plebs who are too preoccupied with football to realise that they need to get a life.
paul, Liverpool,
Newcastle may actually win a game.......Juande
mike, Rennes, France
The meathead gripe was cheap coming from a millwall fan.
The only classic you missed was 'delusions of grandeur'.
I am born and raised a geordie. All I want to see is stability at the club with attractive football on the pitch. I just hope Ashley sells to someone with the right motives.
James, Newcaslte, UK
Well done Ron for summing up what we have all been thinking in such a clear and comical way, and comical it is. And I agree that the problem is being clearly persisted by supporters who believe their club is better than it actually is - mid-table at best. They truly are the Tottenham of the north.
Des, London, UK
Take Juande Ramos. No, go on, please .......
Paul, London,
I thought you were better than to stoop to this level. The Geordie fans are not "meat-headed" or stupid. We are simply struggling to come to terms that we now have to have views on management structures, investors and club policy, and can no longer simply concern ourselves with football issues.
Yousef Hatem, Stockton-on-Tees, UK
And Kinnear on an indefinate contract? When we're being sold? Genius idea! That's the exact mess that Ashley was involved in earlier this year. But yes of course, we'll only accept Shearer or Keegan. Try reading some message boards, you'll find alot of supporters that DON'T want that.
Mike, Newcastle,
Awful article. We thought SBR wasn't good enough for us?Rubbish. Nice touch calling supporters meat heads, charming. We certainly don't think we're a top side, we'd be happy with mid table and attractive football. You've just jumped on all the media stereotypes, well done
Mike, Newcastle,
I love it when the press print this rubbish, WE do not believe we've a divine right to win anything nor to be in the top 4!! SBR was actually sacked by Shepherd, against the fans wishes! Im surprised by Rods comments given the hammers previous predicaments!
Paul , Bradord,
Spot on Rod. I've been saying the same for weeks. Until Newcastle fans get away from this mass hysteria that's taken them over that somehow Keegan is a competent manager who'll bring them the Premiership then their suffering will continue and they'll just become even more of a laughing stock.
Martin, Arundel, West Sussex
Spot on.
The Geordie nation feel the World's against them, they never got credit when doing well, the truth is that large sections of the media referred to them as 'everyone's 2nd favourite team'. They were never mine.
As a Villa fan, even when we won the League the media preferred Ipswich Town.
Arran, Birmingham, UK
As a lover of sport and esp cricket [indian cricket] and football, I do feel that the Geordie fans should take some of the blame as they, similar to some of my fellow indian cricket fans, believe that their team has a divine right to be at the top while the stats and facts do not back it up.
Alex, Wolverhampton,
meat headed supporters?! I have been a loyal supporter of the toon ever since i was born and im proud of that.just because i dont support 1 of the top 4 teams like so many 'glory supporters' do. all the press for newcastle aways seems bad, when we do well, the press never congratulate, just go quiet
chris, ripon,
Do you feel better now Rod? Why not organize a pogrom against Geordies and really get it out.
Magnus, Rothbury,